ChoiceOne Bank Announces Executive, Senior Management Promotions

Posted by Austin Schippers on Mar 16, 2023 9:51:26 AM

ChoiceOne Financial Services, Inc., and ChoiceOne Bank are pleased to announce the promotions of Adom J. Greenland, Bradley A. Henion, Eric Dyson, Trenton Hancock, Bart Jonker, Robert G. Michel and Adam J. Schlusler.

“As we celebrate our 125th Anniversary this year, we are extremely pleased to announce the promotions of Adom, Brad, Eric, Trent, Bart, Bob and Adam,” said ChoiceOne CEO Kelly Potes. “These individuals all have extensive experience in their respective fields and broad knowledge of the financial industry. Their leadership, wisdom, strategic thinking and foresight will help lead our quest to grow our community bank franchise and maintain our vision to be the best bank in Michigan.”


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Adom J. Greenland is promoted to Executive Vice President

Greenland was appointed to his current position as Secretary, Chief Financial Officer and Treasurer of ChoiceOne and ChoiceOne Bank in January 2022. Prior to this appointment, Greenland served as Secretary and Chief Operating Officer of ChoiceOne and ChoiceOne Bank. Greenland, a Certified Public Accountant, has been a Senior Vice President of ChoiceOne Bank since November 2015 and a Vice President of ChoiceOne Bank since 2013. Before joining ChoiceOne, Greenland was a Senior Manager with PricewaterhouseCoopers, a global accounting and consulting firm.

Greenland has a Master of Business Administration (MBA) in Accounting and a Bachelor of Science in Accounting both from Michigan State University, East Lansing.


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Bradley A. Henion is promoted to Executive Vice President

Henion has been a Senior Vice President and Chief Lending Officer of ChoiceOne Bank since November 2015. Henion has over 25 years of lending experience both in commercial and agribusiness lending. Before joining ChoiceOne Bank, Henion was President of a community bank in Grand Rapids. His career has also included Senior Vice President positions with other financial institutions where he managed significant commercial loan portfolios.

Henion is a graduate of the prestigious ABA Stonier Graduate School of Banking in partnership with the Wharton School of the University of Pennsylvania, Philadelphia. He has a Master of Business Administration (MBA) in Finance from Baker College, Owosso, and a Bachelor of Science in Accountancy from Ferris State University, Big Rapids.


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Eric Dyson is promoted to Senior Vice President


He was promoted to Vice President, Head of Loan Operations in January 2022. Dyson joined ChoiceOne Bank nearly five years ago as Retail Lending Director overseeing mortgage and consumer lending sales and operations. With over 30 years of lending experience working at several community banks in Michigan, Dyson has focused his banking career on mortgage underwriting, processing, closing, secondary markets and credit.

He is a graduate of the University of Michigan, Dearborn, with a Bachelor of Science in Finance.



Trenton Hancock is promoted to Senior Vice President


In 2022, he was promoted to Head of Retail Banking. Hancock joined ChoiceOne in 2016 as Vice President, Regional Manager. Prior to joining ChoiceOne, Hancock’s career included 22 years in the financial services industry as Vice President at a national bank and Vice President Regional Manager of a large regional bank. He was also licensed in Securities, Life and Health as a registered representative with John Hancock Insurance.


Hancock holds a Bachelor of Arts with a major in Business Administration and an emphasis in Economics from Michigan State University, East Lansing. He is a graduate of the Graduate School of Banking at the University of Wisconsin – Madison. Hancock has his Second Degree Black Belt in Taekwondo. Hancock is a member of the Muskegon Rotary Club and a volunteer with the United Way, Habitat for Humanity, Kid’s Food Basket in Muskegon County and True North in Newaygo County. 


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Bart Jonker is promoted to Senior Vice President, Risk Management, Compliance Officer

Jonker joined ChoiceOne in 2017 as Vice President, Risk Management. He has over 35 years of experience in Michigan banking, from small community banks to large regional institutions, primarily in compliance and risk management roles. Jonker holds certifications from the Institute of Certified Bankers (CRCM – Certified Regulatory Compliance Manager, as of 2001) and the Association of Certified Anti-Money Laundering Specialists (CAMS – Certified Anti-Money Laundering Specialist, as of 2010).

Jonker has a Bachelor of Science in Advertising and Public Relations from Grand Valley State University, Allendale. He is also a graduate of the American Bankers Association’s (ABA) National Compliance School, Norman, Oklahoma, the ABA’s National Graduate Compliance School, Indianapolis, Indiana and the Michigan Bankers Association Bank Compliance Institute, Lansing.

Active in his community, Jonker sits on the Lakeshore Fair Housing Center Advisory Board. He is the Secretary-Treasurer and founding Board Member of the Legends Performing Arts Association, an Open Class representative for the Drum Corps International Board Consortium and Treasurer and founding Board Member of the Devonwood Condominium Association, Inc.


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Robert G. (Bob) Michel is promoted to Senior Vice President

Michel joined ChoiceOne Bank in 2016 as Vice President, Operations. He has 35 years of banking experience with various banks from multi-state regional banks to community banks. In his position, Michel oversees and directs multiple teams within the overall Operations Department including Deposit Operations, Loss Prevention/Fraud, Treasury Services, Facilities, and Couriers.

Michel has a Bachelor of Science Administration in Managerial Economics and Finance from the University of Michigan, Dearborn.



Adam J. Schlusler is promoted to Senior Vice President


Schlusler joined ChoiceOne Bank in 2022 as Vice President and Wealth Advisor. With over eight years of experience in the financial services industry, Schlusler served as Vice President and Senior Relationship Manager with a large regional bank where he was the lead relationship manager for high and ultra-high net clients and their families throughout Flint and the Great Lakes Bay Region. Prior to joining the financial services industry, Schlusler was a practicing attorney, focused on estate planning, probate, business and other litigation.

Schlusler holds a law degree from Michigan State University College of Law, East Lansing and has a Bachelor of Arts in Political Science and Legal Studies from Central Michigan University, Mount Pleasant. Schlusler also has a License to Practice Law in Michigan and has his Certified Trust and Financial Advisory (CTFA) designation offered by the American Bankers Association (ABA).

Active in his community, Schlusler is a Character and Fitness Committee member for the State Bar of Michigan, a Trust Counsel Committee member for the Michigan Bankers Association, a Board member of the Lapeer County Scholarship and Student Loan Fund, and Board member, Finance Committee, Policy & Personnel Committee member for Central Church of the Nazarene.

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